Product Catalog & Inventory Platform
A high-conversion lead generation website for a local mobile shop, optimizing for local SEO and inventory inquiries.
Key Outcome
40% increase in daily inquiries.
The Context
Phonify's team was overwhelmed by repetitive inquiries about prices and stock availability. They were spending hours daily answering 'How much is iPhone 15?' messages from window shoppers, leaving little time for serious customers. They needed a system to filter demand and automate the preliminary sales process.
Core Challenges
Inquiry Overload: Staff buried under hundreds of low-intent queries daily.
Zero Visibility: Local customers couldn't significantly find their extensive inventory online.
Manual Support: Answering basic price/stock questions was killing productivity.
Our Approach
We built a SEO-optimized Digital Catalog that serves as an always-on knowledge base. It allows customers to browse live inventory and prices before contacting the store, effectively filtering for high-intent buyers.
What We Built
SEO-First Architecture
Every product page is automated for SEO, capturing local traffic for specific model searches (e.g., 'iPhone 15 Pro Max lowest price in Kolkata').
Self-Serve Knowledge Base
Customers browse detailed specs, live prices, and stock status themselves. The website answers the 'Do you have this?' question so you don't have to.
Qualified Lead Funnel
The 'Buy Now' button directs to WhatsApp with a pre-filled message, meaning every inquiry is a serious customer ready to transact.
Outcomes
+300%
Search Traffic
High Intent
Lead Quality
-70%
Support Time
"Customers already know the price when they call. Conversations are much shorter now."